Case Studies

Anchor international was a newly formed company operating within the coaching industry. Sesan Awonoiki, was referred to Pragati by a fellow coaching consultant. Anchor were looking for a true out of the box thinking, which they wanted to follow through from the design to the programming. We were working to a tight deadline, and Sesan had a television interview which was key to the business launch. The original brief that was brought to Pragati, was based on the company wanting to set up a platform from which they could start their operations without hindering future expansion plans. We were to focus on sending out a specific message which encapsulated the corporate, vibrancy that is Anchor. Our creative team quickly focused on the key messages that Anchor were conveying and set about developing a banner presentation showing the stages of coaching development and a web design that "stood out from the rest". The first designs we worked through with the Sesan, developed into a stunning layout which encompassed all of what Anchor had offer. We then went onto develop the rest of the site and completed the project before deadline. Following Sesans television interview the site received over 2000 visits in the first week hits alone and the design have received numerous compliments both to Anchor and to us. The core of our business is team work; we created a team, which consisted of the anchor and us, and at each step of the way we worked together to develop the seamless solution. Our marketing team will soon go onto promoting the site online, to support and enhance the clients marketing plans.
	Next >